Ray White
Ray White stands as a beacon of trust and excellence in the real estate industry, committed to delivering exceptional service and building lasting relationships
Ray White
Ray White is a renowned name in the real estate industry, with a legacy spanning four generations and a strong presence across Australasia. Known for their commitment to quality in every transaction and relationship, Ray White’s reputation is built on trust and excellence. When one of Bali’s largest Ray White franchisees approached SATUVISION, the challenge was to create a social media presence that adhered strictly to the brand’s guidelines while still allowing for creativity and out-of-the-box thinking.
The primary challenge in working with Ray White was navigating their stringent brand guidelines while still delivering a creative and engaging social media presence. As a well-established and widely recognized brand, Ray White has a detailed and precise brand identity that has to be meticulously followed. At the same time, the goal was to create a social media setup for Instagram and Facebook that would stand out visually and attract the target audience in Bali.
SATUVISION took on the challenge by carefully studying Ray White’s brand guidelines and finding innovative ways to infuse creativity within the established framework. We developed a cohesive and visually appealing social media setup for Instagram and Facebook that reflected Ray White’s brand identity while incorporating unique and engaging elements to appeal to the local market. Our approach ensured that every post and visual was aligned with the brand’s values, yet presented in a way that was fresh and attractive.
The result was a well-executed and cohesive initial setup for Ray White’s Instagram and Facebook accounts. The social media presence we established adhered strictly to the brand guidelines, yet remained visually attractive and engaging. This setup provided a strong foundation for ongoing social media management, allowing Ray White to maintain its trusted reputation while effectively engaging with the Bali market.
