As a businessman in this digital era, you must know how to increase traffic for website business. You have to make sure that your business website can stand out among your competitors. You have done various ways to increase website traffic, from publishing lots of content consistently and sharing it on your social media platforms. But if your website traffic is stuck, what should you do? Don’t worry, in this blog we will discuss it!
Quick View
What is Traffic for Website?
In simple terms, traffic for website is the number of website visits. Traffic for website also refers to the number of visitors who visit the website, the pages viewed, and the duration of visitors on the website.
The more traffic for website, the better your website will rank in search engines and generate high conversions. Therefore, website development must always be considered. When someone visits your website, clicks and follow will be recorded by the domain which will affect your traffic for website.
Where Does Traffic for Website Come From?
How can visitors find your website? Why can they find out your existence and find your website?
Search
When someone searches for something on a search engine using certain keywords (which you may also use on your website) and finds your website, then that is traffic that comes from search results.
Ads
By utilizing ads, visits from commercial platforms can come without having to do a long website optimization scheme. But of course, you need money to do this method.
Referral Link
Through referral links, you can be visited by other website visitors if they load a link that points to your website. This can also be called a backlink.
Social media
By sharing website content on social media, you may get additional traffic for website. Or maybe, what you can do is create social media accounts on several well-known platforms and share content that directs audiences to your website.
Email Marketing
Through email marketing, you can send emails to offer products/services that your business offers. With this, email can bring significant traffic for website.
Effective Ways to Increase Your Traffic for Website Business
Interesting Headlines
The first impression for the audience on a piece of content is an attractive headline. With an attractive headline, it can attract people to read and visit your website. A simple trick that can be done is to create a “click bait” headline or make the audience feel curious about your content.
On-Page SEO
Apply on-page SEO techniques on your business website, such as using the right keywords, adding alt text to images, and inserting external/internal links.
Take Advantage of Ads on Social Media
Set aside a small amount of money regularly to market your content on social media ads. Popular social media such as Instagram, Facebook, Twitter, Youtube, and Tiktok are the right places and have various types of advertising options depending on your budget.
Giveaway
Use giveaways to attract people to follow your social media accounts and visit your website. Be sure to use a photo and giveaway description that entices the audience to follow. This will have a significant effect on your traffic for website. The more people who participate in the giveaway, the higher the traffic you will get.
Create Quality Social Media Content
The audience will not be interested in visiting your website if the content you offer is not of high quality, so you need to do in-depth research to find informative content. Also add media in the content you create such as images or videos to make the content more interesting. In addition, you can also take advantage of the hashtags that are currently popular to help your content more easily found.
Keyword Research
Writing content is more fun if you use personal ideas, but this is a search engine. We have to know what people want and are looking for, based on that keyword research, start modifying your content by adding the most relevant keywords. It should also be remembered that content writing by adding keywords must be done naturally and not seem forced. That way, your traffic website has a high potential to increase which will affect your website’s ranking in search engines. One of the tools for doing keyword research that you can try is Ubersuggest and SEMrush.
That’s the knowledge and tips on how to increase traffic for website business that you can try. You can also work with a digital marketing agency, SATUVISION to help you in good SEO optimization for your website. Take advantage of this opportunity so that your traffic website continues to experience a significant increase!
